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Ox passion eliquid brand review

Ox Passion by OXVA: The Complete Guide to OXVA’s Nic Salt Range

What Is Ox Passion? OXVA’s First Foray Into E-Liquid

OXVA built their reputation on hardware — the Xlim series in particular has become one of the best-selling pod kit ranges in the UK. But in 2024, the brand took a logical next step and launched Ox Passion, their own dedicated nic salt e-liquid line designed to complement their pod systems perfectly.

The idea is simple: if you’re already vaping on an OXVA Xlim Pro 2, Xlim Go, or Xlim Classic, you now have an e-liquid range that was developed and tested specifically to pair with those devices. That said, Ox Passion works brilliantly in any refillable pod kit — not just OXVA’s own hardware. If you’re using an MTL device, these salts are worth your attention.

We stock the full Ox Passion range here at White Vape Co, and this guide covers everything you need to know — from the VG/PG ratio and nicotine strengths through to our honest take on the best flavours in the lineup.

The Basics: What Makes Ox Passion Different?

Ox Passion is a nicotine salt e-liquid range, meaning it uses salt nicotine rather than traditional freebase nicotine. Salt nic absorbs into the bloodstream faster and delivers a smoother throat hit at higher strengths — both of which make it ideal for ex-smokers making the switch from cigarettes.

Here are the core specs that define the range:

SpecificationDetail
Bottle Size10ml (TPD compliant)
VG/PG Ratio50VG / 50PG
Nicotine TypeNicotine Salt
Nicotine Strengths5mg, 10mg and 20mg
Vaping StyleMTL (Mouth-To-Lung) and light RDL
Number of Flavours20+

The 50/50 ratio is the sweet spot for pod kits and starter devices. It’s thin enough to wick cleanly through mesh coils without burning, but produces a satisfying amount of vapour — much more like the draw of a cigarette than the huge cloud you’d get from a sub-ohm setup. If you’ve ever wondered why your starter kit isn’t producing huge clouds, this is by design — and for new vapers, that’s actually a feature, not a flaw.

Nicotine Strengths: Which Is Right for You?

Ox Passion comes in three nicotine strengths: 5mg, 10mg and 20mg.

20mg is the one to start with if you’re switching from cigarettes. It’s the maximum strength allowed under UK TPD regulations, and it delivers nicotine efficiently enough to take the edge off cravings quickly. Because Ox Passion uses salt nicotine, 20mg still feels smooth — you won’t get the harsh throat hit you might expect at that strength with a freebase liquid.

10mg suits vapers who’ve already reduced their nicotine dependency and want to step down gradually, or those who vape frequently throughout the day and find 20mg a bit much. Not sure which strength is right for you? Our team across all three of our stores — in Totton, Hythe, and Holbury — are happy to talk you through it in person.

5mg came later from Ox Passion to satisfy the vapers who wanted to reduce their dependance on nicotine even more, whilst being able to enjoy the Ox Passion range.

If you’re worried about how nicotine effects your body and what it can do check out our nicotine – the complete facts blog post.

Ox Passion Flavour Guide: The Full Range

The Ox Passion lineup covers fruit, soda, candy, mint, and ice categories. OXVA clearly spent time developing flavours with real depth rather than just replicating generic disposable-style blends. Below is a breakdown of the main flavour families and some standout picks from each.

Fruit Flavours

The fruit range is where Ox Passion really shines. Highlights include:

  • Melon Berries — strawberry and melon notes with a gentle cooling finish. Balanced, not too sweet, and one of the most popular flavours in the range.
  • Mixed Grapes — a blend of green, purple, and white grape. Rich and layered without the artificial candy edge you sometimes get from grape e-liquids.
  • Pineapple Freeze — bright and juicy pineapple with an icy menthol finish. A clean, refreshing option for fruit fans who like a little cool on the exhale.
  • Blueberry Pom — blueberry base with pomegranate, giving it a slightly tart, complex finish that keeps it interesting.
  • Strawberry Raspberry Cherry — a triple berry blend that delivers multiple fruit notes simultaneously. Works especially well for former disposable users familiar with berry-style flavours.
  • Paradise Punch — a tropical mix of watermelon, pink guava, and citrus. Vibrant and summery, though the individual fruits are more blended than distinct.
  • Triple Mango — a rich, intense mango flavour with serious depth. A great choice for fans of the classic mango disposable profile.
  • Strawberry Melon — a summer classic pairing done cleanly. The strawberry sits forward with melon rounding out the exhale.

Ice & Menthol

  • Mint Mix — a trio of menthol, peppermint, and spearmint with an icy kick. Cleaner and more complex than most single-note mint nic salts.
  • Blue Mist — blueberry with a cool finish and some mystery “secret berries” in the background. Bold without being overpowering.
  • Lychee Ice — floral, delicate lychee with an icy exhale. One of the more unique options in the range and a real talking point for flavour hunters.
  • Menthol — a straight, clean menthol for ex-menthol cigarette smokers. No fuss, just a crisp icy hit.

Soda & Candy

  • Bru Pop — an Irn Bru-inspired soda flavour with bubblegum layers. A bold, sweet choice and a genuine crowd-pleaser for those who like something a bit different.
  • Cherry Fizz — sweet and fizzy with a pop of cherry. Pairs the fizz of a soda with the warmth of cherry for a fun, easy vape.
  • Blue Razz Gummy — sour raspberry meets blueberry candy. The sweetener gives it that sticky-sweet gummy finish — ideal for former sweet disposable users.
  • Blue Citrus — a sharper take on the blue razz theme, with zesty citrus cutting through. More tangy than the Gummy variant.
  • Pink Lemon Bubbly — a fizzy lemonade-style flavour with a pink citrus twist. Light, refreshing, and great for all-day vaping.

Dessert & Tropical

  • Strawberry Vanilla Ice Cream — ripe strawberry over a smooth vanilla ice cream base. Indulgent and warming without tipping into being sickly.
  • Pina Colada — a tropical cocktail blend of pineapple and coconut. Smooth and creamy, one for the dessert vapers.
  • Pina Daiquiri — a riff on the cocktail classic with a sharp citrus and pineapple combo. Brighter and more tropical than the Pina Colada.
  • Citrus Mango Guava — a layered tropical blend that covers all the bases. Complex enough to keep it interesting over a full day’s vaping.

Which Devices Work Best With Ox Passion?

As a 50/50 nic salt, Ox Passion is designed for low-powered MTL devices. The ideal pairing is any device running a coil above 0.8 ohms — the kind of setup you’d find in our pod kit range. OXVA’s own Xlim series is the obvious recommendation, since the liquids were literally tested in those devices during development.

Other great pairings include the Vaporesso XROS range, the Geekvape Aegis Hero, and any compact MTL pod system. If you’re stepping up from disposables like Lost Mary or Elf Bar, an OXVA Xlim Go with a pack of Ox Passion nic salts is one of the most cost-effective and flavour-faithful switches you can make. Check our device bundle deals to see if we have a kit+liquid bundle that suits you.

Avoid using Ox Passion in high-powered sub-ohm tanks — the 50/50 ratio and salt nicotine aren’t suited to DTL vaping and you’ll find it harsh and wasteful at high wattages.

Ox Passion vs Other Nic Salt Ranges

How does Ox Passion stack up against other popular nic salts we stock? Here’s a quick honest comparison:

  • vs Bar Salts (IVG, Elfliq etc.) — Ox Passion tends to have more complex, layered flavours rather than the simple single-note approach of many bar salt lines. If you want depth, Ox Passion usually wins.
  • vs Mix Labs Nic Salts — Mix Labs has a wider flavour catalogue and some fantastic UK-developed blends. Ox Passion edges it on flavour clarity and the brand ecosystem if you’re already using an OXVA device.
  • vs Vampire Vape Bar Salts — Vampire Vape benefits from heritage and brand trust, but Ox Passion’s cooling and fruity profiles are more in tune with what former disposable users are looking for.

The honest answer is that Ox Passion is genuinely one of the stronger nic salt launches we’ve seen from a hardware brand — it doesn’t feel like an afterthought.

Buying Ox Passion at White Vape Co

You can pick up the full Ox Passion range online with fast delivery, or visit any of our three Hampshire stores where we keep the full lineup in stock. If you’re local to the area, our staff can let you check out the flavour descriptions in person and help you narrow down which ones are worth trying first.

We’re also official Smoke Free Hampshire partners — so if you’re looking at Ox Passion as part of a plan to quit smoking, we can point you towards the free support resources available in your area. Our Vape Club also means the more you buy, the more you save — worth signing up if you’re planning to make Ox Passion your regular go-to.


Frequently Asked Questions: Ox Passion by OXVA

What is Ox Passion e-liquid?

Ox Passion is OXVA’s own range of nicotine salt e-liquids, available in 10ml bottles with a 50VG/50PG ratio. The range includes 20+ flavours covering fruit, soda, mint, ice, candy, and dessert profiles, all formulated for MTL pod vaping.

Is Ox Passion suitable for MTL pod kits?

Yes — Ox Passion is specifically designed for mouth-to-lung vaping. Its 50/50 VG/PG ratio wicks cleanly in pod systems and produces a tight, satisfying draw similar to a cigarette. It’s one of the best nic salt options for starter kits and pod devices.

What nicotine strength should I choose?

If you’re switching from cigarettes, start with 20mg. If you already vape regularly and want to reduce your nicotine intake, 10mg is the better choice. Both strengths use salt nicotine, so the throat hit is smooth at either level.

Can I use Ox Passion in a non-OXVA device?

Absolutely. While the range was developed to pair with OXVA’s Xlim pod kits, any MTL or RDL pod device will work well with Ox Passion. The 50/50 ratio is compatible with all standard pod coils above 0.8 ohms.

Does White Vape Co stock all Ox Passion flavours?

We stock a wide selection of the Ox Passion range both online and in our Totton, Hythe, and Holbury stores. Pop in or check online for current availability — stock on popular flavours moves quickly.

Is Ox Passion cheaper than disposable vapes?

Significantly. A 10ml Ox Passion bottle provides roughly the equivalent of two to three disposable vape devices, at a fraction of the cost. Paired with a refillable pod kit, switching to Ox Passion nic salts can save you a substantial amount each month.

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